Greentube expands Swedish presence with Svenska Spel deal

30 October 2019

Novomatic's interactive subsidiary Greentube has bolstered its presence in the Swedish market by launching a range of online gaming content with Svenska Spel Sport & Casino.

The operator rolled out a range of slots that are based on classic land-based titles and have been adapted for online.

Svenska Spel's igaming arm has also launched a selection of Greentube slot games developed exclusively for online play.

“The addition of Svenska Spel Sport & Casino as a key partner is pivotal to our localised market strategy in Sweden,” Greentube UK commercial director, David Bolas, said. “We believe Greentube content will greatly enhance the portfolio already available to Svenska Spel Sport & Casino players.”

Jonas Nygren, vice president product casino at Svenska Spel Sport & Casino, added: “Greentube has really strong titles in their portfolio that will strengthen our mix of already published games. Our customer base has been extremely engaged with their catalogue of games and we look forward to a longstanding partnership moving forward.”

Greentube has secured a series of high-profile content deals in recent weeks, including its first supply agreement in the Croatian market with PSK.hr, an online casino brand owned by Fortuna Entertainment subsidiary Hattrick Sports Group.

The provider also this month signed deals with Danish online gaming brand RoyalCasino.dk, as well as Grand Casino Baden, which in July became the first licenced online casino operator in Switzerland.