Greentube enters Denmark and bolsters Swiss presence
Greentube, the interactive division of Novomatic, has struck its first supply deal in Denmark and also enhanced its presence in the newly-regulated Swiss market.
The content provider struck a deal to supply a range of games to RoyalCasino.dk, the online brand of the land-based venue of the same name in Aarhus.
Greentube will roll out titles such games such as Book of Ra deluxe, Lucky Lady’s Charm deluxe and Sizzling Hot deluxe, as well as various new releases. It further strengthens an existing relationship, with Novomatic already supplying the land-based casino with gaming content.
“Entering the Danish market is an important milestone in our strategy to supply to all European regulated markets,” Greentube’s chief financial officer Michael Bauer said. “Denmark is a role model for online regulation and demonstrates how an effective regulator can achieve high rates of channelisation.”
RoyalCasino.dk chief executive Per Petersen added: “Greentube is one of the leading providers in the market today and we are thrilled to be the very first operator in Denmark to offer their content online.
“We are certain our growing customer base will enjoy the addition of its hugely popular games which they can now play in both our land-based and online casino.”
Meanwhile, Greentube has expanded its presence in the Swiss market by striking up a new partnership with Grand Casino Baden, which in July became the first licenced online casino operator in the country.
Under the deal, Greentube will provide a range of gaming content to the casino’s Jackpots.ch online gambling platform.
Daniel Lechner, head of sales at Greentube, said: “Partnering with Grand Casino Baden is an important step for Greentube, as we expand into Switzerland’s online market," Greentube head of sales Daniel Lechner commented.
"Novomatic being the clear leader with land-based casino slots has allowed Greentube to rapidly secure major partnerships with leading operators.”
The new deal with Grand Casino Baden comes after Greentube earlier this month rolled out content Switzerland through a partnership with Grand Casino Luzern’s MyCasino.ch website.