Upcoming webinar: The COVID-19 effect: going from digital-first to digital-only

28th July 2020

The impact of COVID-19 on the gaming industry has been profound with a complete drop off in sports betting and massive focus from Government and regulators on responsible gambling and protecting vulnerable consumers. In addition, gaming operators are having to ensure they are protecting customers (and themselves) against fraudsters looking to take advantage of vulnerable groups, in particular those who are new to digital channels and applications.

However, there are better days ahead. Restrictions will lift, sports will resume and betting will see a huge spike. Operators should take this time to optimise their account creation processes – now is the time to access to an identity network to deliver optimal real-time identification to take advantage of future opportunities

In this webinar, sponsored by Trulioo, we will explore what COVID-19 means for the online gaming industry and how finding the right balance between fast and seamless account creation whilst protecting customers during the onboarding process is even more important in the current environment.

As operators battle to attract new customers and drive as much revenue as they can in a fiercely competitive but limited marketplace, they need to understand the expectations of consumers. In other words, they need to get inside the head of the 2020 online gamer.

Register for this webinar today to learn:

  1. Considerations for taking a security over speed approach during for account creation
  2. User experience thresholds that will "make or break" their relationship with your site
  3. The 2020 consumer attitudes and expectations surrounding identity verification and authentication
  4. The identity verification challenges faced by a large gaming operator having to meet regulatory requirements across jurisdictions and the approach they took.

 

This webinar is sponsored by Trulioo

 

 

Trulioo is a global identity verification company providing instant real time online identity and business verification coverage for more than 5 billion people and 330 million companies worldwide.

The company has recently commissioned a survey to understand how first impressions count in online gaming. For 77% of online gamers, the account opening process can ‘make or break’ their future relationship with a brand. Punters expect operators to deliver both speed and security, particularly during the current crisis, and they expect real-time identity verification during the account creation process.