Sportradar and ITF launch new live scoring system
Swiss sports and betting-related data services supplier Sportradar has launched a new live scoring system in partnership with the International Tennis Federation (ITF).
The new system will cover about 50,000 matches per season from all of the ITF’s Pro Circuit tournaments with data set to be sourced directly from match umpires.
The ITF schedule compromises more than 1,000 tournaments per year and the new system will enable Sportradar to expand Betradar’s live betting services.
Sportradar started working with the ITF in 2012 to collect and supply live data from selected tournaments to the media and betting industry.
“The partnership with ITF has been very successful so far and we are proud to have already over 150 clients acquiring our Betradar live betting services for ITF matches,” said Carsten Koerl, Chief Executive Officer for Sportradar.
“The tremendous increase of available matches will allow us to further improve our existing services but, more importantly, we are looking forward to the launch of innovative live betting solutions for tennis in the near future.”
“The collection of the scores directly by our umpires represents a major improvement of our internal processes, assures data integrity and provides interesting opportunities to develop added value services for the national federations, tournaments, players and commercial partners moving forward,” said Jan Menneken, Commercial Operations Executive Director for the ITF.