Seizing the Opportunities of the US Gaming Market: Daily Fantasy Sports & Online Horse-Racing Wagering

13th March 2015

Income Access and iGaming North America conference hosted a two-part webinar series. The second installment is: "Seizing the Opportunities of the US Gaming Market: Daily Fantasy Sports & Online Horse-Racing Wagering".

As the US real-money iGaming market gradually re-emerges, operators need to take advantage of alternative gaming opportunities to position themselves for the future.

Income Access CEO Nicky Senyard discussed:

  • The challenges and opportunities in the online horse-betting and daily fantasy sports arena.
  • How to overcoming these obstacles by developing an integrated and optimized acquisition strategy
  • The importance of mobile as an acquisition channel

The format of the webinars will be a Q&A/interview-style webinar with Peter Laverick, Director of Marketing at Bet America asking Nicky questions. You can download the webinar slides here.

 

Seizing the Opportunities of the US Gaming Market Daily Fantasy Sports Online Horse-Racing Wagering from Alex Pratt on Vimeo.

Speaker

Nicky Senyard
Company:
Income Access
Job title:
CEO

Biography

A pioneer in the iGaming industry, Nicky Senyard founded Income Access in 2002 and as CEO has guided the company’s evolution into a turnkey provider of tracking technology and digital marketing services. The company is today partnered with over 250 gaming brands in more than 50 global markets. Senyard has driven Income Access’ expansion through her innate ability to anticipate and innovate in line with market trends

Peter Laverick
Company:
Bet America
Job title:
Director of Marketing