Pinnacle Solution has struck a deal to provide esports betting services to Asian BGE, the parent company of various gambling brands
Looming regulations and marketing, mobile and machine advances, read Part 4 of our industry experts' predictions for the year ahead.
Offering in-play betting on eSports is seen as a natural next step, but Scott Longley says there are a number of issues that necessitate a cautious approach.
The esports vertical is booming, but controversy also surrounds it, says Peter Warman of Newzoo, who also provides demographic breakdown, main regions for action and audiences and what to expect from the vertical.
Video games, in-play betting and eSports are all influencing virtual sports betting providers in the development of their products.