bV1sion provides an exclusive overview of the social casino market, including market GGR forecasts, regional split and growth rates, as well as the impact of the Covid-19 lockdown with bV1sion now forecasting upside to 2020 growth expectations
The convergence of traditional and social casino has been mentioned for as long as the social vertical has emerged as a force to be reckoned with in online gaming. For Samer Ragheb, marketing director at development studio Plumbee, there are some synergies between the two but they remain distinct, which is why a hybrid approach works so well for his company.
Big data is... big news for the online gaming industry and more specifically for the social gaming sector. Daniel Fiske, co-founder and chief technology officer of Clickfun Casino, explains why igaming companies should make more use of their metrics in order to offer an even better product to their players