In the second part of Joanne Christie's analysis of how lotteries must evolve after lockdown, discussion turns to the content and channels of marketing campaigns, and the importance of a digital fallback for the core retail offering.
The German state of Bremen’s Audit Committee has highlighted failings in state lottery operator Bremer Toto and Lotto’s (BTL) marketing practices, and flagged a major conflict of interest in its governance.
The inaugural edition of ICE North America opened with an overview of the impact of the novel coronavirus (Covid-19) from H2 Gambling Capital, while expert panels explored how igaming is being leveraged by a crisis-hit land-based sector and digital transformation in the US lottery space
Sazka Group believes it is coming to the end of the disruption caused by the novel coronavirus (Covid-19) pandemic, but says the rapidly evolving situation makes it difficult to determine the crisis' economic impact on the business.
Finnish gambling monopoly Veikkaus has revealed that the shut-down of its retail gaming network and significantly reduced sports betting options, both due to the novel coronavirus (Covid-19) pandemic has cut revenue by around 40.6%.