The acquisition of Playtika by the Shanghai Giant Network Technology for US$4.4bn shows that the social gaming sector is a serious, cash generative business. But the deal also has repercussions for the sector as a whole, writes Joanne Chrisite.
The transition from Facebook/web to mobile continued to shape publisher fortunes in Q4 of 2015, writes Adam Krejcik from Eilers & Krejcik Gaming, with performances boosting full-year estimated global revenues by 19% to US$3.3bn.
The Pechanga Development Corporation, the board that manages the Pechanga Resort & Casino in the US state of California, has entered into a partnership with social casino games publisher Ruby Seven Studios.
The social casino sector experienced a second consecutive period of sub-par growth in the third quarter of 2015, with some publishers adapting better than others to the ongoing transition away from Facebook/web gaming to mobile, writes Adam Krejcik of Eilers Research.
Mark Pincus, chief executive and chairman of Zynga, has stated that the social gaming company was able to deliver “strong” results during the three months to June 30, with the firm also making “significant” progress against various growth opportunities.