The decline of poker has been accepted as unstoppable by many in the industry. But GG Network’s Hilly Ehrlich thinks a turnaround in fortunes is on the cards.
Looming regulations and marketing, mobile and machine advances, read Part 4 of our industry experts' predictions for the year ahead.
Artificial intelligence is an 'asteroid' set to change the marketing landscape forever, writes Jon Epstein, but how exactly does it apply to affiliates in the gambling space?
VR, data, UX, increased regulatory pressures and unreasonable regulations, read Part 3 of our industry experts' predictions for 2017.
Nichola Stott of theMediaFlow outlines the top line preparation and process needed for a smooth migration to HTTPs URLs, plus a few common mistakes to avoid.
The online gaming industry is booming, so why does player loyalty remain as elusive as ever for many operators? A recent GBG survey offers some clues.
Branded3's Melanie Hyde pinpoints the developments set to impact the paid search landscape in 2017 and explains how the industry should adjust.
After a sluggish third quarter, the social casino market returned to growth in the final quarter of 2016, with strong performances from SciGames, Product Madness and PlayStudios.
Even with a swathe of positive reviews, your organic rankings could still be under threat if you’re the target of a negative SEO campaign, warns Irene Castañeda.
As 2017 gets underway iGaming Business talks to leading igaming experts to hear what they believe will be key developments for our industry in the next 12 months. See
H2 Gambling Capital and iGaming Business are pleased to bring you the February 2017 iGaming Dashboard.
H2 Gambling Capital and iGaming Business are pleased to bring you the January 2017 iGaming Dashboard.
Mobile has long been high on Google’s agenda, but the launch of a new mobile index that will become the primary index points to a focus marketers can’t ignore, says Corey Padveen.
The idea that you’ll attract links simply by creating good content is a myth, argues Nichola Stott, who outlines the extra steps needed for success in securing links.
H2 Gambling Capital and iGaming Business are pleased to bring you the December 2016 iGaming Dashboard.
Read the latest iGaming Business report to find out about mobile CRM, payments, data, mobile design, advertising and case studies from Ladbrokes, BetVictor and Sky Bet.
Betsson and Stride Gaming both raised capital this month, while GVC’s August refinancing was a big hit. Debt markets may seem friendlier, but igaming firms must still prove their worth
The past quarter was one of mixed fortunes as impressive performances from Playtika or Sci Games contrasted with those from DoubleDown or Zynga.
Whether it's tweaks to Google’s algorithms or mobile-first indexing, igaming marketers are having to constanly adapt their approach to SEO with a re-focus on content, video or user engagement, says Martyn Hannah.
H2 Gambling Capital and iGaming Business are pleased to bring you the November 2016 iGaming Dashboard.