French sportsbook solutions provider Sportnco started life as the B2B subsidiary of France Pari, but has rapidly outgrown its home market. With Spain set to become the supplier’s largest market by the end of the year, CEO Hervé Schlosser is now targeting expansion in the US and Latin America.
Whether it's tweaks to Google’s algorithms or mobile-first indexing, igaming marketers are having to constanly adapt their approach to SEO with a re-focus on content, video or user engagement, says Martyn Hannah.
The World Cup is a major opportunity for sportsbook and exchange operators to recruit new players and increase volume, but with it comes a month of high traffic and surges in demand. Jesper Jensen of Tipico, Mike Ellis of Youwin.com and Marc Thomas of SISBetting talk us through the challenges of keeping operator platforms running.
iGaming Business publishes the second instalment of iXP Consulting's audit of poker operators' customer service and support teams. The first part looked at the overall state of the sector and how client support fitted into its wider context.The second part looks at operators' email response times and product knowledge.
An emphasis on mobile, strong branding and social media presence have generated a strong set of interims for Paddy's. But whoever succeeds Patrick Kennedy as chief executive will have a lot to live up to, says Graham Wood.
With the betting event of the year around the corner, ensuring website security against high-impact, brute-force attacks such as DDoS incursions takes on even greater importance. Andy Aplin of Accumuli Security looks at the options for operators.
Breon Corcoran is doing a fine job leading Betfair out of its post-IPO funk, but for Jake Pollard it is the group's exchange-sportsbook integration that could really take it to a new level, in the UK and elsewhere.
Ahead of the iGB-Teradata webcast 'Big data, big decisions: why analytics is the future of the gaming industry’, we spoke to Duncan Ross, Director of data science at Teradata, about why gaming companies are increasingly looking to Big Data to gain a competitive edge.