Casino software and games provider iSoftBet has appointed Virginie Luce as its new chief marketing officer, and also brought in Anne Muscat Scerri as head of human resources.
Denmark’s former gambling monopoly Danske Spil will collaborate with the country’s football association (DBU) on a new campaign to highlight the operator’s efforts to put an end to underage gambling.
The role of an affiliate is constantly evolving, and now sees them increasingly assume the role of an influencer that engages with consumers to help them connect with, and grow to trust, brands, says Sarafina Wolde Gabriel.
B2B marketing platform provider BlueRibbon Software has appointed Rafi Ashkenazi, former chief executive of The Stars Group, as a strategic advisor to the business.
The focus of the second day of iGB Live! Online shifted to B2B, with speakers including H2 Gambling Capital’s Ed Birkin, SKS365 chief Alexander Martin and Better Collective CEO Jesper Søgaard.
James Ashton from FindMyUKCasino.com says there is a major issue with content theft and plagiarism and suggests ways affiliates can protect their most valuable asset
Affiliate marketing services provider XLMedia has announced the appointment of Ken Dorward, formerly of Japanese e-commerce giant Rakuten, as its new president North America.
Esports Entertainment Group has appointed Magnus Leppaniemi as vice president of marketing and head of esports at its flagship esports betting brand Vie.gg.
Iryna Kurochinka, founder and chief executive of Digital Chain, a marketing agency focused on the igaming industry, is to step down from her role later this year.
Children’s exposure to gambling advertising has declined is falling back to 2008 levels, amid an overall decline in TV viewing among children, according to the Advertising Standards Authority (ASA).
The novel coronavirus (Covid-19) pandemic has seen operators, regulators and governments in multiple countries take action to ensure players are protected from gambling harms during nationwide lockdowns. Ampersand, Clarion Gaming’s open source discussion forum, held its inaugural online edition to discuss what these efforts mean for the sector. By Ewa Bakun and Robin Harrison
iGaming affiliate marketing specialist Atemi has guaranteed every staff member’s role and pay amid the novel coronavirus (Covid-19) pandemic, going as far as to offer support if spouses or partners are laid off.
Affiliate marketing services provider XLMedia has appointed Iain Balchin as its new group chief financial officer and also brought in Sarah Clark as chief transformation officer.
The arrival of the Betting and Gaming Council comes at a time when the industry finds itself under pressure to demonstrate its commitment to safer gambling, with marketing compliance at the centre of the debates. Income Access' Erica Anderson discussed the path forward with three experienced stakeholders
New figures from the UK’s Advertising Standards Authority (ASA) reveal that children are now less likely to be exposed to gambling advertising on TV, though industry ads comprised a marginally higher percentage of all promotions seen.
Online affiliate and content marketing provider Raketech has appointed Oskar Mühlbach, its former chief operating officer, as its new chief executive and president.
A cultural shift in the industry has seen operators look to ramp up their responsible gaming controls, with many bringing in external help to do so, writes Daniel O’Boyle. But can external consultants really play a role in changing company culture?
Swiss addiction charity Sucht Schweiz has launched a new awareness-raising campaign to ensure the country’s citizens are aware of the potential dangers of online gambling.
