| iGaming Business

article
4 December 2019
Optimove iGaming Pulse - November 2019
Deep into autumn, is the industry gearing towards hibernation or holiday celebration? Optimove’s iGaming Pulse gives a peek into the industry and its various aspects. What can operators learn from November’s performance in sports and casino?

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daily_news
3 December 2019
Harrah’s Philadelphia pens marketing deal with NFL’s Eagles
Caesars Entertainment-owned Harrah’s Philadelphia Casino and Racetrack in Pennsylvania has entered into a marketing partnership with the Philadelphia Eagles National Football League (NFL) franchise.
daily_news
21 November 2019
Swedish re-regulation continues to hit Raketech profit in Q3
Raketech saw revenue for the third quarter of 2019 decline 15.1% to €6.0m, while costs increased, as the affiliate marketing business' profits continued to suffer from the effects of Swedish re-regulation.
daily_news
20 November 2019
Merkur Cashino avoids ASA action over bus ticket promotion
The UK Advertising Standards Authority (ASA) has cleared Gauselmann-owned Merkur Cashino of targeting children with its advertising, after a £5 free-play offer on the back of a bus ticket prompted a complaint against the operator.
daily_news
19 November 2019
Government pushes back Dutch market launch date
Dutch gambling regulator the Kansspelautoriteit (KSA) has announced that the Netherlands’ regulated online gaming market is now likely to open from 1 July, 2021 - six months after previously stated.
daily_news
18 November 2019
Spanish operators agree to voluntary new ad restrictions
Spanish igaming operator association JDigital has proposed a series of changes to the code of conduct that governs gambling advertising in the market, including an outright ban on betting adverts during live televised sports events, which are due to come into force in January 2020.
article
7 November 2019
Optimove iGaming Pulse - October 2019
Autumn brought with it a wave of cool air but it was mainly sports betting that caught a chill, with casino continuing its upward trend, according to the latest data from Optimove’s iGaming Pulse

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daily_news
5 November 2019
Gambling.com Group hires Kambi’s Bichsel as VP for US sales
Gambling.com group has appointed Max Bichsel, formerly director of US sales for Kambi, as vice president with a focus on its US business.
daily_news
1 November 2019
NFL’s Philadelphia Eagles partner with Unibet
Unibet has signed a multi-year partnership with the National Football League’s (NFL) Philadelphia Eagles that will see Kindred Group brand heavily featured around the team’s stadium and digital assets.
daily_news
25 October 2019
Holland Casino boosts omni-channel marketing with Selligent
Dutch gambling monopoly Holland Casino has entered into a partnership with B2C marketing automation specialist Selligent Marketing Cloud with the aim of enhancing its omni-channel marketing efforts and boosting guest experiences.
daily_news
11 October 2019
Svenska Spel adds LeoVegas veteran to igaming management
Svenska Spel has appointed former LeoVegas chief marketing officer Petra Blixt as head of sales and marketing for its igaming subsidiary Svenska Spel Sport & Casino.
daily_news
9 October 2019
Casumo rapped by ASA over Google ad
Malta-based online gaming operator Casumo has been reprimanded by the UK Advertising Standards Authority (ASA) for a Google sponsored search result that appeared when a user searched “how to unsubscribe from all gambling.”
article
7 October 2019
Optimove iGaming Pulse - September 2019
While headline KPIs for sports remained broadly stable on the prior month, September saw a 14% (YoY) fall in average monthly revenue per player, ostensibly due to bonuses being increased over the year, according to the latest data from Optimove’s iGaming Pulse

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daily_news
2 October 2019
Swedish consumer ombudsman to file lawsuit against Aspire
Online gaming solutions provider Aspire Global’s Karamba brand has been named as the subject of a lawsuit from Swedish consumer agency Konsumentombudsmannen (KO), who have accused Karamba of violating the marketing provisions of Sweden’s Gaming Act and Marketing Act.
daily_news
30 September 2019
IGRG reveals plans for Responsible Gambling Week 2019
The Industry Group For Responsible Gambling has set out plans for Responsible Gambling Week 2019, with a number of major operators, developers and other organisations with links to the industry to support this year’s initiative.
daily_news
27 September 2019
Paddy Power launches new ad campaign featuring Jose Mourinho
Flutter Entertainment-owned brand Paddy Power has launched a new advertising campaign starring former Chelsea, Real Madrid and Manchester United manager Jose Mourinho to promote the brand’s Daily Jackpot product.
daily_news
25 September 2019
Belgium launches industry consultation on ad restrictions
The Belgian Gaming Commission (BGC) has launched a consultation on the sweeping advertising restrictions that came into effect from 1 June this year, through which it is looking to understand the challenges operators face in complying with the new controls.
daily_news
24 September 2019
888Casino extends New York Jets partnership
888Casino has extended its partnership with the NFL’s New York Jets for the 2019 season.
daily_news
24 September 2019
Saarland media watchdog slams S-H licensees over advertising
Uwe Conradt, the director of the Landesmedienanstalt Saarland (LMS), the German state’s supervisory authority for radio and television, accused Scheswig-Holstein licensed operators of flouting advertising restrictions, saying they had “massively endangered” efforts to tackle gambling addiction in the country.
news_analysis
6 September 2019
Room to grow
While many questions remain unanswered regarding the future of igaming in African’s most populous nation, the growth fundamentals remain solid for operators with the right acquisition and retention strategies, writes Sarafina Wolde Gabriel

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