Football predictions community launches two unique betting tools

12 December 2017

UK sportsbook affiliate KickOff has launched two new betting tools ahead of the introduction of a premium membership programme.

KickOff ( is the only football betting tips community to combine algorithmic predictions, detailed form data, odds comparison and the ability to copy the bets of other users.

The site’s KickOff Pro members will now also benefit from detailed and dedicated Form Streak and Form Stats that give an additional level of insight into the site’s popular predictions.

KickOff CEO Simon Rosen said: “These two new tools follow on from the success of the Acca Smacker - an accumulator predictor, builder and tracker - and our introduction of bet copying.

“Our Pro membership features dig even deeper into the data to unearth key trends and make it far easier to find winners and value.”

“Form Streaks identify a sequence of results by teams for the more popular betting markets, including 1x2 and Both Teams To Score. There are 15 competitions and six major markets covered, unearthing significant team streaks across all markets.

“Form Stats use more data points, nine attacking and nine defensive statistics from the past 10 games for each side, and compares the team's head-to-head. This often exposes one team in far better shape then results alone will reveal and provides an edge that can turn average punters into professional bettors.”

Expanding and developing a statistical model first proposed by Cambridge University, the site’s predictive algorithm draws on multiple data points to analyse opposing teams and produce percentage predictions across a range of popular betting markets.

The site’s integration with leading bookmakers and its smart bet slip means users also benefit from real-time odds comparison and the ability to seamlessly place bets.

All data regarding bets and their success is then updated in real-time and stored within each individual user's profile. All users can see their financial performance and which markets, leagues and bet types they are able to generate a profit.

Simon added: “KickOff is dedicated to providing the best information to make informed and knowledgeable decisions when placing a football bet. And give users a detailed breakdown of their betting activity."