6 April 2017

Sports betting prides itself as being an industry on the cutting edge of both B2B and B2C innovations, ensuring punters have the most enjoyable and engaging experience possible. So while it is easy to anticipate that most suppliers and operators will experiment with the newest technologies and ideas, it is tricky to know what those will be.

The "In-Play Focus 2017" will cover:

  • What's next for in-play
  • Standing out from the crowd: How to make your product and offer stand out in 2017
  • Crossing the finish line: Data collection and in-running horse race betting
  • The journey ahead: The offer becomes personal and the application of AI
  • Cutting through: Personalisation based on intelligent data analytics
  • Giving up the ghost (matches)

  • magazine_issue
    20 May 2019

    What a difference a year makes. Twelve months on from our last LatAm focus, the region’s most prized market of Brazil is well down the road to regulating sports betting.

  • magazine_issue
    21 March 2019

    With our Nordic Affiliate Conference returning to Stockholm in late March, this issue we provide expert analysis and data on the region’s largest market following its recent regulated opening.

  • magazine_issue
    4 February 2019

    The iGB Mag is now FREE to view online... FOREVER! 

    If many operators had failed to realise that the freedom to advertise they currently enjoy in regulated markets needs to be wielded sensibly, they certainly do now.

  • magazine_issue
    3 December 2018

    As the popularity of Esports grows, we are pleased to have produced our first Esports Focus.

  • magazine_issue
    3 December 2018

    We are delighted to present our first-ever salary survey in partnership with the sector’s largest recruiter Pentasia.

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