UltraPlay launches eSports live betting service with VitalBet

11 September 2015

UltraPlay has launched its eSports live betting service through VitalBet, with major eSports events such as “Counter Strike: Global Offensive”, “League of Legends” and “StarCraft II” covered.

The events will receive in-depth coverage; with some 84 betting markets offered on each event, in addition to live video streaming of all matches.

Dariy Margaritov, chief executvie of UltraPlay, said the company is extremely happy to pioneer eSports and to be the inventors of 'CS:GO Round by Round' betting”.

“Providing players the opportunity to bet every round makes live betting a very intensive experience for players and bookmakers alike," he added.

A Superdata report published in May revealed that the market had reached of up 134 million viewers and was worth US$612m, with Asia alone being worth around US$374m.

Superdata added that the Western European was also continually growing. “North America and Europe has seen a tremendous rise in the number of people who watch eSports online, and attend tournaments,” it said.

Vitalbet went live in May in partnership with professional boxer Manny Pacquiao and a further two operators UltraPlay sign ups will be announced in coming weeks.