SIS lands global deal with Argyll Entertainment
Betting services supplier Sports Information Services (SIS) has agreed a to provide its 24/7 Mixed Racing Betting Channel to online gambling group Argyll Entertainment.
The channel, which features live streams of international horse racing and both British and Irish greyhound racing, is now available on Argyll’s SportNation.bet website. Argyll’s RedZone and GiveMeBet brands will also offer the service.
Customers across the three brands can view live coverage of more than 19,000 horse races each year from over 80 racecourses across six continents, as well as more than 33,500 greyhound races.
“Given the host of first-class international racing action on the horizon, the deal comes at the perfect time to secure the best possible experience for our customers when it comes to watching both horse and greyhound racing from around the world at any time,” Argyll’s commercial director Philip Bell said.
Sandra McWilliams, sales director at SIS, added: “Our 24/7 Mixed Racing Betting Channel will offer Argyll’s customers quality betting events every three minutes, and we’re confident it will drive engagement and increase betting revenues.”