Roar Digital lands betting deal with Buffalo Wild Wings
Roar Digital, the joint venture between GVC Holdings and MGM Resorts, has agreed a deal with US sports bar and restaurant chain Buffalo Wild Wings to jointly deliver sports betting experiences to punters across the country.
Under the multi-year partnership, Buffalo Wild Wings will utilise the Roar Digital's BetMGM digital gaming platform to offer sports betting in states where regulation permits.
The new partnership will begin today (September 5) with the launch of a free-to-play, consumer-facing American football game, which goes live in time for the National Football League season kick-off.
Read the full story on iGB North America.
Image: Mike Mozart