Playtech rolls out £500,000 casino cash giveaway

23 March 2017

Playtech has announced the launch of a new £500,000 (€577,300/$622,900) casino network promotion.

The cash giveaway, which will run across the Playtech network for 28 days, coincides with the launch of three new slot games based on the ‘Superman’ film franchise.

The new promotion features a top prize of £250,000, with three others worth £100,000 each.

In addition, headline prizes of £5,000 will be up for grabs, as well as hundreds of smaller cash prizes, with players to receive one ticket for every £10 cash bet placed on selected titles.

Last year, Playtech also ran a £250,000 giveaway across its network to promote its new DC-branded range of games, and the latest promotion is the largest in the company's history.

Shimon Akad, chief operating officer at Playtech, said: “We consistently deliver more than 50 new and exciting games a year, complete with a host of innovative features, across a wide range of diverse regulated markets.

“We have meticulously planned the last nine months’ content release schedule and strategically aligned it with a series of fantastic marketing promotions.

“Yet again, I’m thrilled to say that our industry-leading content teams have delivered some incredible products.”

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