New Jersey smashes revenue and handle records in September

16 October 2019

New Jersey’s sports betting market has enjoyed its strongest month since launch, with amounts wagered more than doubling year-on-year and revenue climbing to a record $37.9m (£29.8m/€34.3m) in September. 

Total handle for September leapt 142.2% from September 2018 to $445.6m, suggesting the vertical benefitted significantly from the start of the National Football League season on September 5. The majority was staked online, with the channel accounting for $374.2m, or 84.0%, of the market total, compared to $71.3m from retail. 

For the year to date players have wagered $2.97bn, of which $2.44bn (82.1%) was spent online, according to the latest figures from the state Division of Gaming Enforcement. 

In terms of revenue by licensee, Meadowlands and its sub-licensees FanDuel and PointsBet led the way in September. The racetrack accounted for $16.9m of the market total, a 134.2% year-on-year increase.

Read the full story on iGB North America.