Microgaming pens strategic partnership with Evolution
Microgaming has struck a deal for Evolution to become the preferred provider of live casino services to its European-focused customers.
The deal will enable customers of Microgaming’s client to gain access to services on offer from Evolution.
Betway will be the first Microgaming operator to take on Evolution’s live casino solution, with integration already underway.
Upon completion of integration, Betway will launch the live casino across its desktop and mobile platforms to various markets, with priority being given to the UK and Belgium.
“This is likely to be one of the most significant strategic deals in the history of live casino gaming,” Evolution chief executive Jens von Bahr said.
“In the past, Microgaming and Evolution have been competitors when offering live casino services to licensees.
“We know the high standards set by Microgaming, they are a giant in the gaming world, and we are proud to establish a close working relationship with them, with a single shared goal: to offer the world’s best live casino to Microgaming’s extensive licensee base.”
Roger Raatgever, chief executive of Microgaming, said: “Evolution’s 100% focus on B2B live casino provision, allied to their significant and sustained investment in skills and infrastructure, has made them a dominant player in live casino.
“Through the deal with Evolution, we can offer our operators a regulated, European-focused live casino experience.
“We look forward to strengthening our relationship with Evolution in the future through the potential provision of Microgaming content via our Quickfire platform.”