Indiana betting revenue dips as digital drives handle growth
Indiana’s regulated sports betting market saw strong growth in customer stakes in November, though revenue declined month-on-month, according to the latest figures from the Indiana Gaming Commission.
Total handle grew to $147.3m, a 60.6% improvement on the prior month, and a clear indication that digital is now established as the preferred channel for sports bettors. However revenue was down 19.4% from October to $9.3m, suggesting a total hold of 6.3% across all 11 licensees.
Stakes placed via desktop and mobile devices accounted for $96.2m, or 65.3%, of amounts wagered in November, double October’s handle.
Leading the way in November was DraftKings, which operates as a skin under Penn National Gaming’s Ameristar Casino’s license. Customers wagered $64.1m via the DraftKings site, compared to $8.0m in the casino.
This resulted in digital revenue growing 22.8% to $4.3m, while retail betting at the property brought in a further $735,103, down month-over-month.