Hills to open new Malta office ahead of Brexit

4 June 2018

William Hill has confirmed plans to establish a new satellite office in Malta as part of its preparations for Brexit.

The bookmaker is currently headquartered in Gibraltar, but uncertainly remains as to how the UK’s exit from the European Union will impact the British Overseas Territory.

Bet365 also recently revealed plans to open a new site in Malta, but at the same time committed to its office in Gibraltar.

Ulrik Bengtsson, chief digital officer at William Hill, made a similar pledge when outlining the bookmaker’s plans to the Times of Malta newspaper, saying all of the firm’s other sites will be “unaffected” by the move.

“We are setting up a Malta office and a small initial organisation for our international facing business post-Brexit,” said Bengtsson, who previously headed up the Betsson operation in Malta

“All current locations are unaffected by the new operation.”

A William Hill spokesman also said it was likely that the Malta office will employ only a small number of staff.

The spokesman said: “With William Hill’s online customer base overwhelmingly in the UK, Gibraltar will continue to be its key operational hub post-Brexit.

“However, Malta provides an option for international operations should they be required after Brexit so an exploratory project team is being recruited with regulatory, legal and compliance roles.”

Related article: Bet365 confirms Malta move but commits to Gibraltar