Esports Entertainment targets US expansion with new NJ arm
Esports betting operator Esports Entertainment Group has formed a new US-facing subsidiary, GMBL New Jersey.
The group said the new subsidiary will make its first application for a betting license in the state in the “near future” and will provide updates for each of its license applications as they are submitted.
“Today’s announcement marks yet another significant milestone and provides the market with even greater insight as to our growth strategy,” Grant Johnson, chief executive of Esports Entertainment Group, said.
“The US market represents a very big opportunity for us and thanks to the continued support of our valued shareholders, we intend to aggressively pursue it in 2020 and beyond.”