Colorado prepares for sports betting launch

1 May 2020

Legal wagering is coming to Colorado today (May 1), with four operators preparing to launch, while a further tranche of licences were handed out at yesterday’s Limited Gaming Control Commission meeting.

By the end of the day, DraftKings – in partnership with Twin River’s Golden Mardi Gras Casino – will roll out a mobile app and website. FanDuel, meanwhile, will launch a website in partnership with Golden Gates Casino, another Twin River property.

Roar Digital, the joint venture between MGM Resorts and GVC Holdings, will roll out a betMGM branded site under the master licence awarded to Triple Crown Casinos’ Midnight Rose Hotel and Casino.

However Rush Street Interactive claims it will be first to market, when it rolls out its Kambi-powered BetRivers site, in partnership with another Triple Crown venue, J.P. McGill’s Hotel and Casino.

The site will go live at 10am MT today. While the sporting calendar has been significantly reduced by the novel coronavirus (Covid-19) pandemic, it will offer betting on sports from around the world including Korean baseball, Taiwanese basketball, Russian ice hockey and English darts.

Customers will also be able to bet on Ukrainian and Russian table tennis, with Rush Street said had proved to be the most popular sport for customers in other sportsbook markets. Futures bets will also be available for all major sports, with the operator planning to resume offering odds on all sports as and when they resume.

It will also offer betting on esports events such as eNascar, League of Legends and Counter-Strike: Global Offensive.

“We are thrilled to debut our BetRivers.com brand in Colorado and offer sports bettors our unique and compelling player experience that our customers in other states already enjoy,” Rush Street Interactive president Richard Schwartz said.

“We know sports bettors throughout the state of Colorado are really going to appreciate the ease and convenience of being able to place wagers online from the comfort of their homes.  We are eager for Colorado players to give our BetRivers.com web/mobile site a try to see why so many players in other states have chosen to bet with our sportsbook.”

Read the full story on iGB North America.