CashBet, Imperial Play partner on new social casino

17 November 2017

CashBet has agreed a licensing deal to support Imperial Play with its new social casino.

Under the deal, CashBet will serve as Imperial Play’s igaming platform provider, offering players access to a range of social slots and casino games via the casino.

The steampunk-themed social casino will feature an initial 26 slot games, with additional content to be added in due course.

“Our upcoming online entertainment and lifestyle hub will marry fantasy with reality, offering players a virtual steampunk world of gaming,” Imperial Play chief executive James Poole said.

“Starting with a unique twist on slot tournaments, our steampunk world will grow to encompass many types of casino and non-casino games.”

Mike Reaves, chief executive of CashBet, added: “We’ve grown substantially over the past year with the addition of excellent new partners across all igaming verticals, like Imperial Play whom we’ve announced today.

“At the same time, we’ve also been heads down developing new features for our mobile-first igaming platform which we’ll be revealing very soon, such that we can offer our partners the most comprehensive and robust solution for marketing and monetisation whether you operate real-money, social, or skill-based igaming apps.”

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