AvaTrade scores with Man City partnership
AvaTrade is planning greater engagement with its customers through a new partnership with English Premier League leaders Manchester City.
The company has agreed a new multi-year regional deal through which it becomes City's official online trading partner throughout China, Asia and Latin America.
AvaTrade said it will use this partnership to further engage its customers both online and at events, rewarding affiliates and customers with a range of exclusive Manchester City offers and promotions. Prizes will include club merchandise and VIP trips to the Etihad Stadium to see the City first team in action.
Damian Willoughby, senior vice-president of partnerships at City Football Group, said: "We are delighted to announce this partnership with AvaTrade. AvaTrade and Manchester City are both committed to empowering the lives of our traders and fans, respectively, and giving them the best possible experience.
"Both organisations share a passion for being innovative and leading the way in our industries. We are looking forward to working with AvaTrade for this season and beyond."
AvaTrade is headquartered in Dublin and operates under six globally regulated bodies across the EU, Japan, Australia, South Africa, BVI and Middle East.
Dáire Ferguson, AvaTrade CEO, commented: "A true leader constantly seeks new mountain tops to conquer. Our partnership with Manchester City sets a new bar in the global financial industry and furthers our ongoing commitment to investing in excellence. We are very excited as to what the future may bring as part of this fantastic collaboration between two leading brands at the top of their game."
Related article: Playtech withdraws from proposed Ava Trade acquisition