888 rolls out new poker platform

20 March 2019

Online gaming operator 888 Holdings has expanded its service offering with the launch of next-generation poker platform ‘Poker 8’.

Available to all new customers on the 888poker.com network, the cross-territory poker platform pledges to offer a more engaging experience to players.

Poker 8 will be rolled out over a number of phases during the coming months.

The first stage will involve the upgrade of 888poker tables for all new desktop players with enhanced graphics, a cleaner design and improved functionality, while multi-table players will benefit from easier transitioning between tables.

Further upgrades will include improved graphics and enhancements to the lobby and mobile platform.

“Over the coming months, all players will benefit from additional upgrades and improvements to our next generation poker platform and we’ll be taking on board customer feedback about the new features,” 888 Holdings’ senior vice-president of B2C, Guy Cohen, said.

“Once the roll-out is complete, we believe our best-in-class platform will offer the most entertaining and engaging experience on the market.”

The launch comes after 888 earlier this month completed its acquisition of JPJ Group’s Mandalay operating business in a bid to enhance to bingo offering. Following the deal, 888 has taken control of various bingo assets, including Costa Bingo, from JPJ subsidiaries Jet Management Group and Jet Media.

Image: Lee Davey