News analysis

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    Check out the second instalment of the H2-iGaming Dashboard for your monthly overview of the igaming sector in numbers. As part of the iGaming Business Intelligence and Analysis Centre, H2 and iGB are working on new projects to provide you further datasets and market overviews in 2014. 

     
  • article
    4 December 2013

    The smartphone has changed the online gaming sector beyond recognition and has opened up new avenues for operators and, most importantly, to consumers. This article looks at how the latest and future trends in online and mobile payments will impact online gaming operators and why trust is still so important with new payment methods.  

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    4 December 2013

    bwin party made the news in September when it announced the major re-launch of its PartyPoker.com to make if social media-friendly and hit all the right buttons when it comes to targeting the free-to-play demographic. John Wright, SEO and design consultant, goes through the new website and assesses whether Party is doing 'social' right.

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    The PMU on-offline split is a small but potentially significant victory in the wider struggles between private operators and monopolies across Europe and although PMU still has two years in which to lay the groundwork, the actions of France's Competition Authority should provide encouragement to the rest of the EU market.

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    The European Commission launching infringement proceedings against a number of EU Member States this week is welcome but a recurrent feeling of ‘too little too late’ keeps rearing its head. As the lobbying battle is being drawn out by the EU's incumbent operators, Jake Pollard says those actions are short sighted and wonders if the igaming sector will be making the same complaints in 12 months time when Barnier steps down from his job. 

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    18 November 2013

    Being able to detect potential online fraud or problem gambling before they occur can be the difference between operators saving millions of euros or having to deal with chargebacks and associated issues. David Excell, co-founder and chief technology officer of Featurespace, explains how the proactive data analytics can preempt these problems. 

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    The bwin party boss came out fighting during Wednesday morning’s third quarter call, but only a turnaround of the company’s performance, with financials to match, will turn the sceptics’ opinion of the former industry leader, writes Stephen Carter

  • article
    12 November 2013

    With several operators struggling with real-time product delivery, Luigi Giuri, founder and chief executive of Wirex, took the decision earlier this year to ensure his organisation was able to cope with the current and future demands of both new technology and customer needs. He explains how he implemented Lightstreamer, a software solution that enables real-time messaging on mobile, web and desktop apps.

  • news_analysis

    Speaking about pan-European poker liquidity with ARJEL president Jean-Francois Vilotte recently put into focus one of the key issues EU-licensed poker operators are facing: big enough player pools that can enable them to run viable businesses. If taxes are never far from operators’ minds (understandably), the fact that they are restricted to national player liquidities acts as the major obstacle to operating a sustainable business, a situation which is bound to be replicated in US states. 

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    3 October 2013

    The online gaming and betting sector seldom mentions the lottery vertical, but for Matteo Monteverdi, GTech senior vice-president of igaming, lotteries are likely to play a key role in the growth and development of igaming, especially in the US.  

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    3 October 2013

    The debate on what's best, mobile native app or HTML5, could go on forever and (understandably maybe) doesn't get everyone's juices going. But there are key criteria that must be considered when choosing between the two platforms and the reason is simple: users spend more time on their smartphones or tablets surfing the web, as Dr Chris Chrisostomidis of Intralot Interactive explains.

  • article
    3 October 2013

    Sports betting remains the key growth driver in mobile gambling currently, but many factors are falling into place, one of most notable ones being forthcoming regulation in the US, which will make mobile casino the leading vertical in the sector according to Juniper Research, and enable global stakes to go from US$19.5bn 2011 to more than US$100bn in 2017.

  • article
    1 October 2013

    Multi-channelling is no longer the reality of a few tech-savvy enthusiasts, but the reality for millions, writes Anant Swarup, founder and director of MediaRunSearch, and igaming operators must respond to users' needs and habits.

  • article
    1 October 2013

    Fondly remembered as “The Father of Advertising”, David Ogilvy has been quoted as saying the following: “I do not regard advertising as entertainment or an art form, but as a medium of information.” But really, what could an advertising executive, whose career highpoints took place in the 1950s and 60s, teach us about the SEO-based, hyper-interactive world we live in today? Shelby Landeck of Income Access investigates

  • article
    30 September 2013

    Matthew Wilson, press officer at the UK’s Advertising Standards Authority, says that while the igaming industry by and large upholds the principles of responsible advertising, it should remain alive to the fact that more gambling ads are receiving complaints and the possibility of further monitoring by the EU is also a possibility.

  • article
    19 September 2013

    Jerry Bowskill, chief architect at Scientific Games, explains why the convergence of land-based and internet gaming sectors should provide fertile ground for enriching customer experience while hailing end of the anonymous gamer.

  • news_analysis

    A combination of segregated player pools across EU markets and PokerStars' overwhelming dominance mean the sector needs to rethink its focus, Sam Miranda writes.

  • news_analysis

    The Microsoft-Nokia deal might not mean much for the igaming sector at the moment, but for mgaming expert Aideen Shortt, the industry should look at the numbers and be prepared. 

  • news_analysis

    Real-money igaming operators have been jumping into the social gaming vertical while social companies are equally interested in the real money equivalent.

  • news_analysis

    The key to preventing over-spending on this traffic is to quickly determine the value of the customers arriving from each affiliate.

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