News analysis

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    As the new year gets underway, it is a good time to reflect on how the industry will look in 2014, a year that will shape even further winners and losers in this exciting arena. For Vicenç Martí, chief executive of Akamon Entertainment, the social casino space will continue to drive strong growth but should also look beyond the English-speaking markets.

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    4 December 2013

    bwin party made the news in September when it announced the major re-launch of its PartyPoker.com to make if social media-friendly and hit all the right buttons when it comes to targeting the free-to-play demographic. John Wright, SEO and design consultant, goes through the new website and assesses whether Party is doing 'social' right.

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    Play It Gaming is a real money and social mobile gaming developer focusing on emerging markets and feature phones, co-founder Cory Cleveland explains why mobile and digital innovation, coupled with growing income levels among Indians, Brazilians or Chinese citizens, will lead the way in opening up the sheer volume of players in those markets.

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    The bwin party boss came out fighting during Wednesday morning’s third quarter call, but only a turnaround of the company’s performance, with financials to match, will turn the sceptics’ opinion of the former industry leader, writes Stephen Carter

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    3 October 2013

    The debate on what's best, mobile native app or HTML5, could go on forever and (understandably maybe) doesn't get everyone's juices going. But there are key criteria that must be considered when choosing between the two platforms and the reason is simple: users spend more time on their smartphones or tablets surfing the web, as Dr Chris Chrisostomidis of Intralot Interactive explains.

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    1 October 2013

    Fondly remembered as “The Father of Advertising”, David Ogilvy has been quoted as saying the following: “I do not regard advertising as entertainment or an art form, but as a medium of information.” But really, what could an advertising executive, whose career highpoints took place in the 1950s and 60s, teach us about the SEO-based, hyper-interactive world we live in today? Shelby Landeck of Income Access investigates

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    30 September 2013

    Matthew Wilson, press officer at the UK’s Advertising Standards Authority, says that while the igaming industry by and large upholds the principles of responsible advertising, it should remain alive to the fact that more gambling ads are receiving complaints and the possibility of further monitoring by the EU is also a possibility.

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    20 September 2013

    iGaming Business reported on the possibility of social gaming being regulated in France earlier this Summer, Deborah Modiano of Ulys law firm provides some context to the ongoing debate and advises stakeholders to get involved so that they don’t end up on the receiving end of some disproportionate regulation.

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    19 September 2013

    Jerry Bowskill, chief architect at Scientific Games, explains why the convergence of land-based and internet gaming sectors should provide fertile ground for enriching customer experience while hailing end of the anonymous gamer.

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    The Microsoft-Nokia deal might not mean much for the igaming sector at the moment, but for mgaming expert Aideen Shortt, the industry should look at the numbers and be prepared. 

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    Real-money igaming operators have been jumping into the social gaming vertical while social companies are equally interested in the real money equivalent.

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    Before further analysing the Belgian legislation, which aims to regulate social gaming activities, certain distinctions have to be drawn. Indeed, there is a clear difference between social gaming and so called ‘social gambling’.

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    The online gaming industry is uniquely competitive: every bettor is just one click away from hundreds of other gaming sites.

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    The online gaming sector is still relatively young and, as a result, is quite rightly ‘hi-tech’ and ‘online’.

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    The betting industry is a key contributor to the economy with a total economic footprint in the UK of £5 billion.

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    After an exciting start to 2013, the iGaming Index cooled off this period ending in a slight decline of -1.4%. 

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    As the gambling regulator in Great Britain, the Gambling Commission’s starting point on social gambling is straight forward.

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    The emergence of mobile gambling has been stellar to say the very least, yet in the ‘early days’ much of the heavy lifting was done by a combination of the organically evolving gambling and consumer environments, regardless of how much or little effort was put in at the time by the operators in their mobile platforms.

  • article
    8 May 2013

    Big data is... big news for the online gaming industry and more specifically for the social gaming sector. Daniel Fiske, co-founder and chief technology officer of Clickfun Casino, explains why igaming companies should make more use of their metrics in order to offer an even better product to their players

  • article
    8 May 2013

    Responsive web design (RWD) is constantly gaining traction in the igaming industry as well as in other sectors.

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