News analysis

  • article
    15 July 2020

    Spain’s igaming market put in an impressive performance in the first quarter, despite the shutdown of sporting events from the middle of March impacting betting activity in the tail end of the period
     

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    This morning, Neil Patel joined iGB Live Online to break down the ‘Google Wars’, offering affiliates and digital marketers some simple hacks to help elevate their SEO efforts.

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    Another day, another megadollar acquisition. But what is the end goal here, and how might Evolution realise the synergies? Kevin Dale from Egamingmonitor.com takes a look at the history of gaming M&A and whether the old guard might have something to share with this relative newcomer.

  • article
    13 July 2020

    The reopening of retail venues last month boosted Italy’s sports betting market but thus far revenues have rebounded only to around the levels seen during the first month of the lockdown

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    The International Betting Integrity Association’s call for a set of sports betting data global best-practice standards for sports betting data comes at a pivotal moment for the sector. The sporting shutdown shone a light on the importance of the integrity of data, yet for a consensus to emerge far greater cooperation and agreement between suppliers and the sports is needed. Scott Longley speaks to the IBIA and other stakeholders

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    James Ashton from FindMyUKCasino.com says there is a major issue with content theft and plagiarism and suggests ways affiliates can protect their most valuable asset

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    A storm of regulatory change and economic uncertainty is brewing for the GB gambling industry, and operators should prepare for a punishing second half of the year, writes RB Capital's Julian Buhagiar.

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    Following yesterday's piece explaining why affiliates in Great Britain should not be subject to a licensing regime, BonusFinder's Fintan Costello sets out why a regulatory framework would benefit the sector.

  • article
    7 July 2020

    In June the key metrics returned to pre-Covid-19 levels, which is good news for the industry. Now is an ideal time for operators to implement best practice-based methodologies to reap the benefits of their new and existing players

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    Thomas Jones, founder of BingoSites.co.uk, says that licensing affiliates would likely only benefit the largest publishers and force small but great sites out of the market.

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    GiG’s chief strategy officer Cristina Niculae says the crisis caused by the pandemic presents a good opportunity for igaming businesses to reassess their culture, use of technology and value innovation.

  • article
    2 July 2020

    iGB, in partnership with Bayes Esports Solutions, is proud to present a regular list of fixtures for some of the most popular esports competitions, helping operators looking to expand into the esports market at a time when interest in the vertical is hitting new heights.

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    It is not just gambling operators grappling with the implications of affordability tests. Consumers are sure to ask why betting and gaming operators need to know the level of personal information that such checks entail. As the industry is pushed ever further on the issue of how much they truly know about their customers, how can technology both enable and ease the way to better systems and practices in this area? By Scott Longley

  • article
    1 July 2020

    The extent to which the monopoly operators around the world are clearly maximising margins on their sports-betting products is highlighted for the first time by data from new sports-betting information portal BookiesMatrix.com.

  • news_analysis

    YGAM’s Kev Clelland says there is mounting evidence to support a ban on the sale of in-app gaming purchases with an element of chance to under 18s due to their similarity with gambling.

  • article
    30 June 2020

    Leading tipster site Betting Expert compares bookmakers’ offerings for the recently reopened football leagues, exploring their markets and odds to determine the best in the UK

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    In conjunction with Chris Elliott and Beth French of Wiggin LLP, iGB provides a regulatory snapshot of igaming across Europe. France, the Netherlands and Spain are among those updated for this edition

  • article
    25 June 2020

    iGB, in partnership with Bayes Esports Solutions, is proud to present a regular list of fixtures for some of the most popular esports competitions, helping operators looking to expand into the esports market at a time when interest in the vertical is hitting new heights.

  • article
    25 June 2020

    Megaways games have taken the market by storm since being launched in 2016, the real step change coming two years later when Big Time Gaming started licensing the underlying mechanic to other developers. Ken Muir tracks the growth via games launches and the licensee roll-out and also looks at how titles built on the mechanic have grown their market share on operator lobby pages

  • article
    23 June 2020

    While sports betting has not yet recovered from the novel coronavirus (Covid-19) enforced sporting suspension, a robust performance from online casino meant the market grew year-on-year in May.

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