As 2019 begins, we talk to the sector’s leading founders, experts and opinion formers about the opportunities and challenges set to define igaming this year. In part two we hear from analysts and experts on technology and innovation and people
As 2019 begins, we talk to the sector’s leading founders, experts and opinion formers about the opportunities and challenges set to define igaming this year. In part one we hear from operators and suppliers, regulatory experts and marketers
As the Brazil World Cup lives up to the hype, betting- and football-related coverage might seem ubiquitous for those in the industry. But when it comes to attracting and retaining punters during and after the event, content-rich offers and targeting profiles are what enable operators to differentiate themselves, Bettorlogic chief executive Andrew Dagnall tells iGaming Business.
The World Cup is a major opportunity for sportsbook and exchange operators to recruit new players and increase volume, but with it comes a month of high traffic and surges in demand. Jesper Jensen of Tipico, Mike Ellis of Youwin.com and Marc Thomas of SISBetting talk us through the challenges of keeping operator platforms running.
Simon Holliday, founder and director of H2 Gambling Capital, looks at the overall growth for the gambling sector in 2014 in the second of the four data-led articles H2 Gambling Capital and iGaming Business are publishing this week to coincide with the ICE trade show in London.
Check out the second instalment of the H2-iGaming Dashboard for your monthly overview of the igaming sector in numbers. As part of the iGaming Business Intelligence and Analysis Centre, H2 and iGB are working on new projects to provide you further datasets and market overviews in 2014.
Multi-channelling is no longer the reality of a few tech-savvy enthusiasts, but the reality for millions, writes Anant Swarup, founder and director of MediaRunSearch, and igaming operators must respond to users' needs and habits.
With personalisation and localisation of services high on the agenda of many gaming operators, understanding the demographics and motivations of sports bettors can greatly enhance the effectiveness of product development strategies and customer retention initiatives.
Mobile betting or gaming is now ubiquitous and all encompassing as data and information is available at the tip of our fingers. This excerpt from the iGaming Business Digital sports betting report looks at 'Betting and connected portable devices', notably how smartphones are getting even smarter and download for mobile apps.
With the London Olympics looming large on the horizon this Summer, Nicky Senyard, chief executive of affiliate management specialist Income Access, explains how operators and affiliates can make the most of the biggest sports event in the world.