The lack of a major sporting event may have led to a drop in player activity in August 2019, but as the latest data from Optimove's iGaming Pulse shows, players acquired during the month may actually have greater longer-term value than those acquired around events such as the World Cup
The UK’s Advertising Standards Authority (ASA) is becoming increasingly strict in how it enforces a ban on sportspeople under 25 years of age being featured in gambling advertising. This should make operators think twice about how they advertise, especially around football, says Tom Edmonds of Northridge Law.
Phil Blackwell asks whether high membership fees and a structure that appears to benefit only the biggest in the sector will effectively undermine new trade body Responsible Affiliates in iGaming's (RAIG) efforts to become the voice of the industry.
Just months after ending his 14-year tenure with the Remote Gambling Association (RGA), Clive Hawkswood is back, now chairing Responsible Affiliates in Gambling, a new body established to promote social responsibility in the affiliate sector.
Spain’s consumer rights ombudsman has called for a ban on gambling advertising and the Socialist Workers' Party (PSOE) has pledged new restrictions on the industry. One of Spain’s leading gambling lawyers offers some insights into what the country’s licensees are facing in the year ahead.
iGamingBusiness.com has agreed a new partnership with marketing and customer retention specialist Optimove to bring readers exclusive insights into player habits from a range of different markets, across all igaming verticals. In April's edition, research lab team leader lead Omer Liss reports on an uptick in player activity and investigates the impact of the first leg of Tottenham Hotspur's Champions League semi final against Ajax Amsterdam
In the second part of his masterclass on running white label operations, Denis Lukovkin of iGaming content and software provider Innovaventis outlines how a newly launched brand can gain traction, and customers, in a crowded industry
As 2019 begins, we talk to the sector’s leading founders, experts and opinion formers about the opportunities and challenges set to define igaming this year. In part two we hear from analysts and experts on technology and innovation and people
As 2019 begins, we talk to the sector’s leading founders, experts and opinion formers about the opportunities and challenges set to define igaming this year. In part one we hear from operators and suppliers, regulatory experts and marketers