News analysis

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    The second day of debate at iGB Live! saw panel discussions focus on how affiliates can make an impact in new markets.

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    The standard career progression in affiliate marketing is not for everyone, but learning and development can help ensure a higher level of job satisfaction, writes Tom Galanis

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    The spread of betting and gaming across Africa is in danger of being halted by politicians and authorities taking a tougher stance towards operators, says Clarion Gaming’s Dan Tyler.

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    11 July 2019

    This month’s edition of the RP iGaming Index sees Regulus Partners’ Paul Leyland cautiously optimistic about an upswing in the performance of igaming stocks. Market consolidation, meanwhile, has boosted a number of constituent companies.

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    Esports has a massive fanbase, and there is a growing realisation that the company that cracks the code of developing an offering that brings betting to this highly engaged audience will profit handsomely. Having built a platform from the ground up, led by a team of experienced igaming and esports professionals, Luckbox is well-placed to succeed.

  • article
    10 July 2019

    bV1sion and iGaming Business are pleased to bring you the Q2 2019 Social Gaming Dashboard, tracking the development of the free-to-play gaming sector.

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    With regulatory scrutiny of operators’ responsible gaming and player protection processes increasing, operators need to ensure their advertising is compliant with an evolving set of industry standards. However, as Income Access’ Melissa Del Gaudio points out, customers are increasingly motivated by trust when transacting with a brand, meaning businesses that embrace social responsibility could profit significantly.

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    While Ireland proved a positive test case for the lottery betting sector’s collective approach to lobbying, its highest profile exponent has found the going far from easy in other territories following product bans in the UK and Australia. But this is no reason for Lottoland to deviate from its core markets strategy, chief executive Nigel Birrell tells Joanne Christie.

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    La Française des Jeux’s (FDJ) acquisition of Sporting Solutions will see the French group use Solutions’ trading expertise to develop its B2C offering in its home market and its lottery-focused B2B activities internationally. But a clear vision of how to integrate the UK group into FDJ’s mega-structure will also be just as important if the deal is to be successful, writes Jake Pollard.

  • article
    3 July 2019

    June's exclusive look at Optimove iGaming Pulse data shows that while sports betting dropped off after the Champions League final, casino showed a steadier trend during the month

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    Much has been said of the potential returns for the bookmaker that brings esports betting into the mainstream. However despite numerous attempts, no company appears to be close to doing so. Those looking to crack the market discuss the challenges they face.

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    The Norwegian Gaming and Foundation Authority (Lotteri- og stiftelsestilsynet) has stepped up enforcement action against offshore operators. 
The regulator’s deputy director general for gambling and lotteries Henrik Nordal explains how effective these efforts have been.

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    RB Capital's Julian Buhagiar warns executives negotiating a sale of the importance of doing due diligence on prospective acquirers, as failure to do so can lead to serious issues post-acquisition.

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    In the second part of iGaming Business' rundown of the year to date's most popular news stories, we see that viewers were particularly interested in US developments, while regulatory progress in Germany also attracted a lot of hits. 

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    Half the year has now passed, with the year dominated by advertising crackdowns, new regulatory restrictions and signs that long-awaited market openings may finally be moving into view. iGaming Business looks at the biggest stories from the first six months of 2019, and examines their impact on the igaming industry.

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    Victor Espinosa believes that his company’s self-service terminal, originally conceived as a lottery ticket vending machine, could become a widely used solution in markets with a low level of internet penetration. Here he explains how Loto Punto was established, and the obstacles it faces in its native Colombian market.

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    The UK’s Advertising Standards Authority (ASA) is becoming increasingly strict in how it enforces a ban on sportspeople under 25 years of age being featured in gambling advertising. This should make operators think twice about how they advertise, especially around football, says Tom Edmonds of Northridge Law.

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    With a proprietary peer-to-peer platform, Wager aims to crack the conundrum of making sports betting truly social. Co-founder Leo Barnes shares the story behind its creation.

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    Phil Blackwell asks whether high membership fees and a structure that appears to benefit only the biggest in the sector will effectively undermine new trade body Responsible Affiliates in iGaming's (RAIG) efforts to become the voice of the industry.

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    Warren Steven, senior director of product and operations for Golden Nugget, discusses how striking a balance between high quality user experience and engaging content has led to the brand establishing an unassailable lead in New Jersey's online gaming market.

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