News analysis

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    In the second part of iGaming Business' rundown of the year to date's most popular news stories, we see that viewers were particularly interested in US developments, while regulatory progress in Germany also attracted a lot of hits. 

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    KamaGames embarked on something of an industry first by launching a token sale in late 2018, an experimental process to test the viability of cryptocurrency in the social casino market. However, as chief executive Andrey Kuznetsov explains, the process taught the Dublin-based studio some harsh lessons

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    7 February 2019

    The latest social casino rankings from Eliers & Krejcik Gaming signal that market leader Playtika is seeing revenue stagnate as it broadens its focus beyond casino-style games

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    NetEnt chief executive Therese Hillman gives an unvarnished account of the supplier’s struggles in 2018 and explains how she plans to turn the business around in 2019.

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    Operators could be missing a trick by focusing too much on reaching out to new players instead of tapping up their existing player base, says Guy Hasson

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    After a sluggish third quarter, the social casino market returned to growth in the final quarter of 2016, with strong performances from SciGames, Product Madness and PlayStudios.

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    As KamaGames and Tango get ready to extend their partnership with a third title, 3D Blackjack for Tango, iGaming Business talks to KamaGames' business development manager about the evolving partnership.

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    The past quarter was one of mixed fortunes as impressive performances from Playtika or Sci Games contrasted with those from DoubleDown or Zynga.

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    Q3 was mixed: impressive performances from Playtika, Sci Games, Product Madness and Super Lucky vs. DoubleDown, Zynga, and Big Fish, according to Eilers & Krejcik Gaming.

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    18 August 2016

    The acquisition of Playtika by the Shanghai Giant Network Technology for US$4.4bn shows that the social gaming sector is a serious, cash generative business. But the deal also has repercussions for the sector as a whole, writes Joanne Chrisite.

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    2 March 2016

    The transition from Facebook/web to mobile continued to shape publisher fortunes in Q4 of 2015, writes Adam Krejcik from Eilers & Krejcik Gaming, with performances boosting full-year estimated global revenues by 19% to US$3.3bn.

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    2 February 2016

    The social casino sector experienced a second consecutive period of sub-par growth in the third quarter of 2015, with some publishers adapting better than others to the ongoing transition away from Facebook/web gaming to mobile, writes Adam Krejcik of Eilers Research.

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    The sector experienced another period of sub-par growth in Q3. Some publishers adapted better than others to the move from Facebook/web gaming towards tablets, writes Adam Krejcik of Eilers Research.

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    Top 15 social publishers enjoyed mixed performances during Q2 2015, writes Adam Krejcik, managing director of digital & interactive gaming at Eilers Research.

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    29 July 2014

    Adam Krejcik of Eilers Research provides an overview of the social casino gaming market, tracking market size, revenue estimates and market share for all the major publishers.

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    The convergence of traditional and social casino has been mentioned for as long as the social vertical has emerged as a force to be reckoned with in online gaming. For Samer Ragheb, marketing director at development studio Plumbee, there are some synergies between the two but they remain distinct, which is why a hybrid approach works so well for his company.    

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    As the new year gets underway, it is a good time to reflect on how the industry will look in 2014, a year that will shape even further winners and losers in this exciting arena. For Vicenç Martí, chief executive of Akamon Entertainment, the social casino space will continue to drive strong growth but should also look beyond the English-speaking markets.

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    Real-money igaming operators have been jumping into the social gaming vertical while social companies are equally interested in the real money equivalent.

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    8 May 2013

    Big data is... big news for the online gaming industry and more specifically for the social gaming sector. Daniel Fiske, co-founder and chief technology officer of Clickfun Casino, explains why igaming companies should make more use of their metrics in order to offer an even better product to their players