The iGaming Dashboard is your monthly overview of the igaming sector in numbers and enables you to follow the evolution of the market. Projections now extend to 2023 and include post-PASPA US sports betting and April 2018 IMF GDP forecasts
Whether it's tweaks to Google’s algorithms or mobile-first indexing, igaming marketers are having to constanly adapt their approach to SEO with a re-focus on content, video or user engagement, says Martyn Hannah.
The World Cup is a major opportunity for sportsbook and exchange operators to recruit new players and increase volume, but with it comes a month of high traffic and surges in demand. Jesper Jensen of Tipico, Mike Ellis of Youwin.com and Marc Thomas of SISBetting talk us through the challenges of keeping operator platforms running.