Global Cash Access
LAS VEGAS – Oct. 7, 2003 – Global Cash Access (GCA), the leading supplier of cash access and customer relationship marketing technologies to the gaming industry, has formed an alliance with Hibernia National Bank, a Forbes 500 company with $17.9 billion in assets and more than 260 bank locations in Louisiana, Texas and Mississippi.
Under the agreement, GCA will incorporate its Casino Cash Plus® 3-in-1 ATM product with Hibernia National Bank ATMs that are located in gaming properties, effective Jan. 1, 2004.
“Our alliance with Hibernia National Bank brings additional relationships to our business and provides lending strength to the gaming properties we serve,” said Kirk Sanford, CEO of GCA. “We are looking forward to a rewarding affiliation with this well-respected institution.”
The Casino Cash Plus 3-in-1 ATM, one of GCA’s most popular ATMs, is widely accepted due to its convenience to casino patrons and proven profitability to casino operators. It has a patented roll-over feature that gives patrons the option of obtaining funds via ATM cash withdrawals, credit card cash advance or POS debit cash advances. Statistics show that a significant percentage of standard ATM cash request transactions at gaming properties are denied because of bad personal identification numbers, exceeded limits or insufficient funds. If a patron is denied one of the transactions types requested, the Casino Cash Plus 3-in-1 ATM automatically gives the option of obtaining funds via another transaction method.
About Global Cash Access and First Data Corp.
Las Vegas-based Global Cash Access (GCA), majority owned by First Data Corp., is the global leader in providing cash access and customer relationship marketing services to approximately 1,000 gaming properties and other clients in the U.S., Canada, Caribbean and Europe. More than 50 percent of all U.S. gaming revenue is transacted through GCA cash access devices. Providing access to the largest industry database of more than 10 million gaming patrons worldwide, GCA is widely recognized for successfully developing and deploying technological innovations that increase client profitability, operational efficiency and customer loyalty. For more information, please visit the company’s Web site at www.globalcashaccess.com.
First Data Corp. (NYSE: FDC), with global headquarters in Denver, helps power the global economy. Serving approximately 3 million merchant locations, 1,400 card issuers and millions of consumers, First Data makes it easy, fast and secure for people and businesses to buy goods and services, using virtually any form of payment: credit, debit, smart card, stored-value card or check at the point-of-sale, over the Internet or by money transfer. For more information, please visit the company’s Web site at www.firstdata.com.
Kristi Gooden, Senior Account Executive
Katcher Vaughn & Bailey Communications (www.kvbpr.com)
5141 Virginia Way, Suite 420
Brentwood, TN 37027
(615) 248-8202, Fx: (615) 248-8120