Daily news

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    Digital market software provider Optimove has announced the launch of Self-Optimising Journeys, a new artificial intelligence solution that it said autonomously determines ways to guide customer behaviour.

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    Flutter Entertainment-owned Paddy Power has issued an apology over the use of “derogatory and offensive” language in a social media video, following criticism from campaign groups.

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    Online sports betting operator PointsBet has entered into a partnership with National Basketball Association franchise the Indiana Pacers, as well as confirming the locations for three new off-track betting facilities in Illinois.

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    B2B marketing platform provider BlueRibbon Software has appointed Rafi Ashkenazi, former chief executive of The Stars Group, as a strategic advisor to the business.

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    Dutch regulator Kansspelautoriteit (KSA) has revealed that it issued 14 warnings to igaming operators over the use of the novel coronavirus (Covid-19) pandemic in adverts to promote their gambling products.

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    Affiliate marketing services provider XLMedia has said it expects to post a year-on-year drop in revenue for the first half of 2020, primarily due to Google de-ranking a number of its websites and also the impact of the novel coronavirus (Covid-19) pandemic.

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    English Premier League club Newcastle United has extended its shirt sponsorship deal with Asian betting and gaming operator Fun88.

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    Affiliate giant Catena Media has said that it expects to achieve record revenue and profit in the second quarter of 2020, despite its business being affected by the novel coronavirus (Covid-19) pandemic.

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    The focus of the second day of iGB Live! Online shifted to B2B, with speakers including H2 Gambling Capital’s Ed Birkin, SKS365 chief Alexander Martin and Better Collective CEO Jesper Søgaard.

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    Speaking at iGB Live! Online, Better Collective chief executive Jesper Søgaard set out why he believes a licensing regime for affiliates is both desirable and necessary.

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    The first day of iGB Live! Online saw attendees listen to a host of digital marketing experts discuss best practice and SEO innovation.

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    The Spanish government has notified its proposed restrictions on advertising to the European Commission after amending the controls to remove an exception for advertising around live sport broadcast and to prohibit betting sponsorship for clubs.

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    Esports betting operator Esports Entertainment Group has entered into a new licensing and sponsorship agreement with Allied Esports Entertainment, the global esports event business that owns the World Poker Tour (WPT).

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    UK gambling industry charity GambleAware has launched two new initiatives to raise awareness for its Safer Gambling Campaign and the National Gambling Treatment Service.

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    The German Association of Telecommunications and Media (DVTM) has finalised a new self-regulatory framework for advertising by Schleswig-Holstein licensed operators on the country’s free-to-air TV channels.

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    PointsBet has achieved a pair of industry firsts through its exclusive partnership with the Detroit Tigers, becoming the first sportsbook to partner a Major League Baseball (MLB) team and the first to partner a Michigan-based sports franchise.

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    Online gambling operator Betway has entered into a partnership with Cricket South Africa (CSA), the sport’s governing body in the country.

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    British gambling trade body the Betting and Gaming Council and the Gambling Commission have welcomed the House of Lords' committee recommendations for regulator change in Great Britain, while looking to highlight recent progress towards tacking gambling harm in the market.

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    Responsible Affiliates in Gambling (RAiG), the trade association formed by Better Collective, Oddschecker and Racing Post, has declared its support in principle for a statutory licensing or registration regime for affiliates active in the British gambling market.

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    English Premier League club Aston Villa has announced that its shirt sponsorship agreement with Asian facing igaming operator W88 will come to an end at the end of the 2019-20 season.

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