Esports betting operator Esports Entertainment Group has entered into a new licensing and sponsorship agreement with Allied Esports Entertainment, the global esports event business that owns the World Poker Tour (WPT).
Alternative media business Media Central Corporation has entered a number of affiliate marketing partnerships with esports gambling websites as part of an effort to further monetise its new ECentralSports digital media platform.
Problem gambling funding body GambleAware has joined forces with digital family life specialist Parent Zone on a new initiative designed to educate families about potential risks faced by children when playing online video games.
UK-based interactive gaming company NetPlay TV has reported that despite its level of marketing expenditure, it was not able to achieve the targeted levels of revenue and new customers expected during the third quarter.
UK-based interactive gaming company NetPlayTV has announced that its SuperCasino.com brand will again serve as the headline sponsor of UK reality television programmes Big Brother and Celebrity Big Brother for a second consecutive year.