iSoftBet set to launch raft of products at ICE

10 January 2018

Online and mobile casino content provider iSoftBet is set to pull back the curtain on a raft of new products and innovations at next month’s ICE Totally Gaming.

The supplier will launch three new slots Legend of Loki, The Dalai Panda in Europe and Mystery of Long Wei over the three-day show, which runs 6-8 February 2018 at London’s ExCel.

The latest releases follow the success of its most recent title Eye of the Amulet.

The games will feature sleek graphics, authentic sound and innovative gameplay. The supplier’s latest slots are developed in its state-of-the-art pulse framework, launching simultaneously across desktop and mobile. 

iSoftBet will also be showcasing a new marketing tool that allows operators to better engage players via in-game competitions, leaderboards and unlockable achievements based on actions or symbol combinations.

The new tool is available across iSoftBet’s portfolio of original and branded content, as well as the third-party games offered via its powerful game aggregation platform, which includes slots from the likes of Ainsworth, Habanero and Elk Games.

iSoftBet head of business development Michael Probert said: “We are thrilled to be returning to ICE once again, and to be launching three new games and our latest marketing tool to delegates.

“Our new slots pack a punch through bold graphics, innovative math and mechanics, and new and exciting in-game features. We can’t wait to show them to operators, who will also have the chance to spin the reels themselves.”

Make sure to visit the iSoftBet stand – N5-240 – where delegates can chat with senior members of the iSoftBet team, try the supplier’s games and products, and sip cocktails named after its latest game releases.