6 April 2017

Sports betting prides itself as being an industry on the cutting edge of both B2B and B2C innovations, ensuring punters have the most enjoyable and engaging experience possible. So while it is easy to anticipate that most suppliers and operators will experiment with the newest technologies and ideas, it is tricky to know what those will be.

The "In-Play Focus 2017" will cover:

  • What's next for in-play
  • Standing out from the crowd: How to make your product and offer stand out in 2017
  • Crossing the finish line: Data collection and in-running horse race betting
  • The journey ahead: The offer becomes personal and the application of AI
  • Cutting through: Personalisation based on intelligent data analytics
  • Giving up the ghost (matches)

  • magazine_issue
    15 November 2017

    Twelve months ago we highlighted how the industry’s responsible gambling initiatives were being undermined by its fragmented approach. Since then we have seen a raft of sanctions handed out to operators for a range of breaches, most recently to Gala Interactive for failing to protect vulnerable players, all played out against a backdrop of unsympathetic, often misleading, coverage in the mainstream press.

  • magazine_issue
    4 October 2017

    Fraud prevention and ID verification is at the heart of everything we do in this industry. It may not be the most glamorous of topics, but it can be the difference between success and failure.

  • magazine_issue
    25 September 2017

    Nowadays, more and more customer acquisition is happening on mobile. Therefore, you need to ensure that you are at the forefront of industry development. In this supplement, we take a look at the biggest trends in mobile gaming from this year.

  • magazine_issue
    25 September 2017

    Lottery has gone through a turbulent time recently and has seen a lot of change over the last 12 months. However, there is a renewed optimism in the sector with the belief that with some innovation and change in marketing focus we can see a resurgence.

  • magazine_issue
    7 September 2017

    Welcome to the EiG issue of iGaming Business, in which we dovetail ‘Generation Hybrid’, the theme for this year’s EiG taking place in Berlin from 30 October – 1 November.

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