Sky Bet full-year revenue boosted by mobile users
Sky Betting and Gaming, the online gaming subsidiary of UK pay-television broadcaster BSkyB, has cited the success of its mobile business as the main reason for a year-on-year jump in revenue during the 12 months to June 30, 2014.
The broadcaster said its subsidiary generated revenue of £183 million (€230.9 million/$310.6 million) during the past year, which represents an increase of 18% on the previous year.
BSkyB said the growth in revenue during the past 12 months was driven by a jump in mobile usage, with the number of customers using the operator’s mobile service increasing 29% on last year.
The broadcaster posted overall revenue of £7.6 billion for the full-year, an increase of 6.5% on the £7.1 billion achieved in the previous year.
Jeremy Darroch, chief executive of BSkyB, said the Sky Bet subsidiary grew ‘strongly’ during the period and played a part in helping boost overall group revenue.
“Looking ahead, we see a broader opportunity for growth than ever before as we bring our core products to more customers, and open up new revenue opportunities, Darroch said.
“After a successful year of investment, we are well placed to exploit these opportunities and continue to deliver growth and returns for shareholders.”
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