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Genesis Gaming, Relax confirm expanded distribution strategy

| By iGB Editorial Team
Slots supplier Genesis Gaming has revealed details of an expanded distribution strategy with Relax Gaming.

Slots supplier Genesis Gaming has revealed details of an expanded distribution strategy with Relax Gaming.

In 2013, Genesis and Relax entered into a strategic partnership to supply video slot games to Unibet via the Reflex platform, with a total of nine titles having been launched to date.

The companies have now revealed that this strategy will now be expanded to a number of other online gaming brands, with casino operators VideoSlots and ComeOn the first to go live with the service.

Additional plans for the expanded partnership include bringing HTML5 games to desktop and mobile browsers at the same time this year.

Geoffrey Hansen, managing director of Genesis, said: “Relax has a very robust and flexible platform that makes bringing mobile video slots to market fast and easy for us.

“Our companies are able to collaborate and deliver games very quickly all the way through certification and launch with operators.”

Related article: Genesis Gaming to reign with new video slot

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