Playtech Signs Betfair Agreement

Playtech, a leading global designer, developer and licensor of software for the online and mobile gaming industries, has signed a major new licence agreement with Betfair that will see it provide a range of online products and services.
The deal will see British online betting exchange operator Betfair benefit from an array of Playtech services including its leading casino offering alongside its bingo software via the Betfair TV platform.
Betfair is already well established as a significant online gaming operator after creating a multi-million dollar revenue business stretching around the globe and Playtech will also become the exclusive software provider for its new downloadable casino product. This service is set to expand the gaming options available to Betfair customers via a solution fully integrated with its betting exchange.
'We welcome Betfair to our licensee network and are excited to be working with such a like-minded business, which revolutionised the gaming industry,” said Mor Weizer, Chief Executive Officer for Playtech.
“Betfair's decision to enter into this licence agreement with Playtech is a significant endorsement of Playtech's market-leading gaming products and this partnership exemplifies our strategy of rapidly expanding our licensee base with tier-one operators across all markets.'
'We chose Playtech because, like us, it is the market leader in its industry, producing software that is at the cutting edge of gaming technology,” said Niall Wass, Managing Director for Betfair International.
“It is the natural partner of choice to support the expansion of our product offering and we look forward to working with its development team to provide exciting and innovative new gaming experiences for our customers.'

Playtech, a leading global designer, developer and licensor of software for the online and mobile gaming industries, has signed a major new licence agreement with Betfair that will see it provide a range of online products and services.
The deal will see British online betting exchange operator Betfair benefit from an array of Playtech services including its leading casino offering alongside its bingo software via the Betfair TV platform.
Betfair is already well established as a significant online gaming operator after creating a multi-million dollar revenue business stretching around the globe and Playtech will also become the exclusive software provider for its new downloadable casino product. This service is set to expand the gaming options available to Betfair customers via a solution fully integrated with its betting exchange.
'We welcome Betfair to our licensee network and are excited to be working with such a like-minded business, which revolutionised the gaming industry,” said Mor Weizer, Chief Executive Officer for Playtech.
“Betfair's decision to enter into this licence agreement with Playtech is a significant endorsement of Playtech's market-leading gaming products and this partnership exemplifies our strategy of rapidly expanding our licensee base with tier-one operators across all markets.'
'We chose Playtech because, like us, it is the market leader in its industry, producing software that is at the cutting edge of gaming technology,” said Niall Wass, Managing Director for Betfair International.
“It is the natural partner of choice to support the expansion of our product offering and we look forward to working with its development team to provide exciting and innovative new gaming experiences for our customers.'