First Gaming Partners Hires Silverman

Cyprus-based online gaming company First Gaming Partners has launched a new comprehensive casino affiliate programme site at FirstGamingPartners.com while appointing industry veteran Debbee Silverman as its Affiliate Director.

First Gaming acquired its first online gambling operation, SlotPower.com, from its previous private owners for an undisclosed amount while it also bought SlotPowerCasino.com from Holland’s Free Roll Software.

The firm stated that these two sites would be added to its line-up during the third and fourth quarters of 2009 while its marketing programme would offer new affiliates a 50 percent sign up commission for the first two months followed by 35 percent thereafter.

'We are very excited about our purchases and our expansion plans,' said Robert Forman, Chief Executive Officer for First Gaming.

'Our conversions will remain excellent since we are committed to welcoming US players at our casinos.”

FirstGamingPartners.com will allow marketing affiliates to drive traffic to its online casinos for a share of the profits. The programme will also permit affiliates to sign up two tiers of sub-affiliates and earn a portion of their revenues.

'We understand the sophisticated needs of today's online marketing partners and we added some truly unique tracking and monitoring features to our system where affiliates can create and follow various campaigns, optimise banner performance or choose the best converting creatives for their campaigns,' said Forman.

Silverman has almost a decade of online gaming experience alongside a wide network of industry contacts. She began her career leading marketing and advertising for portal, GoneGambling.com before moving on to handle similar duties for the Club World Group for two years.

“We are delighted that Debbee has joined First Gaming Partners,” said Robert Forman, General Manager for First Gaming.

“She has an impressive record of accomplishment and we anticipate that her talent, experience and professional network will greatly enhance and grow our new affiliate programme.'

”I understand that there's a bit of history with the re-branding of SlotPower.com and I want to assure everyone that things are on a good course now,” said Silverman.

“It's going to be my priority to make certain that things go smoothly and profitably for our affiliates. I'm looking forward to working with everyone and if you have any questions or concerns, please don't hesitate to contact me.”